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Become A Startup Insider With Inc42 Plus
Join our exclusive community of business leaders &makers for in-depth tech stories and intelligence on India’s tech economy you won’t find elsewhere.
Choose Your Plan
Become A Startup Insider
Become a Startup Insider in 2024 with Inc42 Plus. Join our exclusive community of 10,000+ founders, investors & operators and stay ahead in India’s startup & business economy.
What You'll Learn?
- Tapping the new-age coffee wave — what’s working for Rage Coffee
- How Rage is coping with the competition with significant offline presence
- Product development in coffee space — me-too approach vs finding new niches
- Leveraging quick commerce boom: How Rage tapped the 10-minute delivery craze
- The Rage secrets to virality: Messaging, brand identity and leveraging social media
- Leveraging celebrity investments: How Rage has tapped its bevy of celeb investors
